佩里耶矿泉水真的像它宣称的那样纯净吗?法国正陷入一场瓶装水丑闻。
生成中...【新闻摘要】
"法国矿泉水巨头Perrier摊上大事了!这个号称'天然矿泉水'的百年品牌,被曝偷偷用紫外线杀菌和碳过滤器处理水质——要知道欧盟规定'天然矿泉水'从地下到瓶装必须零加工。最讽刺的是,公司水文专家一边坚称'我们130米深的地下水100%纯净',一边悄悄销毁了300万瓶受污染产品。法国《世界报》直接把这桩丑闻称为'水门事件',参议院报告更狠,指责政府'最高层包庇造假'。现在连总统马克龙都头疼:毕竟法国矿泉水产业每年赚着数十亿欧元,可气候变化让南部含水层污染越来越严重。Perrier的水源地可不是想象中阿尔卑斯雪山,而是尼姆和蒙彼利埃之间炎热拥挤的沿海平原——难怪专家说'未来所有矿泉水品牌都会面临同样问题'。看来以后喝Perrier得配着法国政府的'水质滤镜'才够味!"
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**France's Perrier faces existential crisis over water purity claims**
法国Perrier因水质纯净度声明面临生存危机
**4 days ago Share Save Hugh Schofield BBC Paris Correspondent Share Save**
4天前 分享 保存 休·斯科菲尔德 BBC巴黎记者
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**Getty Images Perrier bottles on production line at Vergèze plant**
Getty图片 Vergèze工厂生产线上的Perrier瓶装水
**France's €3bn mineral water industry is under fire after investigations revealed widespread illegal filtration practices, with iconic brand Perrier at the epicenter. Le Monde's exposé showed at least a third of French bottled water undergoes UV treatment or micro-filtration - violating EU rules requiring"natural mineral water" to remain unaltered from source to bottle.**
法国30亿欧元的矿泉水行业因调查揭露普遍存在的非法过滤行为而受到抨击,标志性品牌Perrier处于震中。《世界报》的调查报告显示,至少三分之一的法国瓶装水经过紫外线处理或微过滤——这违反了欧盟要求"天然矿泉水"从水源到瓶装保持未改变的规定。
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**The scandal deepened when Senate investigators found government officials helped cover up contamination reports and relaxed regulations. Nestlé CEO Laurent Freixe admitted Perrier used prohibited 0.2-micron filters, while hydrologists warned climate change is irreversibly contaminating deep aquifers in southern France.**
当参议院调查人员发现政府官员帮助掩盖污染报告并放宽法规时,丑闻进一步加深。雀巢CEO承认Perrier使用了被禁止的0.2微米过滤器,而水文专家警告气候变化正在不可逆转地污染法国南部的深层含水层。
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**EPA Perrier's historic source in Vergèze, southern France**
EPA图片 Perrier在法国南部Vergèze的历史水源
**At the heart of the controversy is Perrier's Mediterranean coastal plain source - far from the alpine springs consumers imagine. Hydrologist Emma Haziza explains:"Since 2017 droughts, we see contaminants from flash floods penetrating previously protected 130m-deep aquifers." Last year, Perrier destroyed 3m bottles due to pollution.**
争议的核心是Perrier位于地中海沿海平原的水源——远离消费者想象中的阿尔卑斯山泉水。水文专家解释:"自2017年干旱以来,我们看到来自暴雨的污染物渗透到之前受保护的130米深含水层。"去年,Perrier因污染销毁了300万瓶产品。
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**Reuters French senate hearing on water scandal**
路透社 法国参议院就水丑闻举行听证会
**While Nestlé insists current 0.45-micron filtration complies with temporary rules, it's applying for"natural mineral water" status for only 2 of 5 wells. A decision expected this winter could end Perrier's 160-year claim to untouched purity - a marketing cornerstone since British aristocrat St John Harmsworth popularized the bulbous bottles in 1900s.**
尽管雀巢坚称当前0.45微米过滤符合临时规定,但仅为其5口井中的2口申请"天然矿泉水"认证。预计今年冬天的决定可能终结Perrier长达160年的未受污染纯净水声明——这一营销基石自英国贵族在20世纪初推广其球形瓶装以来一直存在。
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**The company is pivoting to flavored"Maison Perrier" drinks that don't face purity rules. But as Haziza warns:"What happened to Perrier will soon affect other brands. Our entire consumption model must change."**
该公司正在转向不受纯度规定限制的调味"Maison Perrier"饮料。但正如专家警告:"Perrier发生的情况很快就会影响其他品牌。我们的整个消费模式必须改变。"
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**With additional reporting by Claire Guillon in Marseille**
马赛克莱尔·吉永补充报道